Catherine Baxendale

Senior HR Consultant, Ayot Consultancy Ltd

Biography

I went to a girls Grammar School in Bucks, then to the London School of Economics (BSc Economics). I joined Procter and Gamble on their brand management graduate scheme and became Brand Manager for Vidal Sassoon. I joined Tesco as Head of Advertising, and became one of their youngest Directors leading businesses for them in Household goods, Beauty and Baby products, and Telecoms. I was also Strategy Director for Non Food and HR Director for Commercial and Marketing. I have a passion for talent and young people and led Tesco’s Graduate Scheme for the UK. I support the Masters in Management programme at the LSE. After 16 years at Tesco, I set up my own HR consultancy a few years ago, working with leading private and public sector organisations developing their talent agenda.

Related speakers

Josh Krichefski

CEO of MediaCom UK

Dervilla Mitchell

Director, Arup

Ann Beynon

Former Director, BT Wales

Jimmy Wales

Founder, Wikipedia

Baroness (Patience) Wheatcroft

Journalist & Life Peer

John-Paul Flintoff

Author and Journalist with The Sunday Times