30/30/30: UK’s Top Automotive Company Figures ask Girls to join their industry
19 October 2017
In May 2017 Speakers for Schools launched the 30/30/30 campaign in partnership with the Automotive 30% Club, seeing 30 of the UK’s top automotive leaders commit to giving their time in 30 state schools to inspire the next generation of leading women to be a part of their industry. Both their manufacturing and world-class retail brands have taken part, from VW to TrustFord, each speaker also offering the opportunity for 30 girls to shadow their executives, to get a glimpse into what it takes to run a business and gain invaluable skills for their future careers.
As a highlight to our campaign, Managing Director at Vantage Motor Group, Mark Robinson, spoke at King James’ School in Knaresborough, North Yorkshire recently, speaking to over 200 A-Level students. He spoke about his own journey into the field, which was not quite a straight line, and about the gender inequality in the automotive industry and how they are working to address it. Following the talk, he encouraged female students in the audience to apply for work experience at his company, and as a result, two students from the school will be hosted at Vantage during half term next week for a fantastic work experience opportunity.
Speaking about the campaign, Mark said:
“Across any industry it’s fundamental that we address gender imbalances and work to increase the diversity of those holding senior roles. The automotive industry needs to evolve and recognise the wealth of talented women in this country who can be leaders within the sector and help shape its future.
“I’m incredibly pleased to be a part of the 30:30:30 campaign and hope to not only achieve the aim of having 30 per cent of key roles in the automotive industry filled by women by 2030, but I hope that through campaigning and raising awareness of the issue we can exceed this target.”