Co-Founder & CEO, Freeformers
Adam Freeman is the founder and CEO of Mutual Media, a new consumer led, social advertising platform. He is also Chairman of Metropolis Group, Europe’s most successful music recording, mastering, creative and production studio and Chair of the Advertising Association’s Media Business Course for the next two years.
Previously he was Executive Director at Guardian News & Media with a remit to lead all print and digital commercial activities, along with the P&L performance of the Guardian, Observer across all channels and territories.
His interests outside work include coaching rugby, all things digital and generally trying to keep up with his family. His motto is ‘don’t take yourself too seriously because no one else does…’
Cabinet Secretary and Head of the Civil Service
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Assembly Member and Cabinet Secretary for Education, Welsh Government
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