Group Development Director, Exterion Media
Jason has recently been appointed to a newly created role at Exterion Media charged with developing and growing the business across new and existing markets.
Prior to this role Jason led Exterion Media’s business in the UK as Managing Director for 6 years. Having spent 20 years at Exterion Media (formerly CBS Outdoor), he has a wealth of business experience in media sales, outdoor advertising and transport sectors.
Exterion Media is a leading Out of Home media owner in the UK. Exterion Media is a digital business powered by data and provides the opportunity for advertisers to reach and enjoy extended levels of engagement with the UK’s urban audiences.
In the UK, Exterion Media manage the prestigious and the world’s largest out of home advertising contract with London Underground. We reach the largest urban areas in the country with our nationwide portfolio. Our sites in and around London’s key transport networks and retail environments ensure that we provide advertisers with access to the UK’s largest and wealthiest urban area. Our presence on Bus and National Rail also provides us with an unparalleled scope across regional urban areas.
Our vision is to be number one in engaging urban audiences across the UK, shaping the future of the market by delivering quality insights, providing operational excellence and building meaningful relationships across all aspects of business.
Prior to becoming Managing Director, Jason was Director – Franchise and Asset Strategy, responsible for relationships with asset partners. He successfully led the company’s sponsorship with LOCOG – 2012 and the pitch for the advertising contract at Westfield Stratford City.
During his time in both roles, Exterion Media has maintained its position as the number one transport advertising company in the UK.
Jason is married to Diane and they have three children, Oliver, Lucy and Ted.
CMO Viacom UK & SVP, Youth and Music, Viacom International
MP & Former Minister for Culture, Communications and Creative Industries
Former Chief Executive, The Place
Historian & Broadcaster, BBC
Senior Adviser Welsh Affairs for Severn Trent Water and Former Director, BT Wales
Peer & Former Cabinet Minister